Participation in Events

HKTDC Hong Kong International Film & TV Market (FILMART)

Entertainment Expo Hong Kong, Asia's leading entertainment industry gathering, gets underway next month with a lineup of nine multimedia events, covering film, television, digital entertainment and music. They include the Hong Kong International Film and Television Market (FILMART), which is expected to attract a record number of exhibitors from all over the world.

Alongside FILMART, two other expo founding events will focus on film: the Hong Kong International Film Festival (HKIFF) and the Hong Kong Film Awards Presentation Ceremony. The expo will also include the sixth Asian Film Awards (AFA), as well as the Hong Kong – Asia Film Financing Forum (HAF), the Hong Kong Asian Pop Music Festival (HKAMF), the IFPI Hong Kong Top Sales Music Award, ifva (Incubator for Film & Visual Media in Asia) and the Digital Visual Effects Summit.

“FILMART is Asia’s premier film industry event and one of the world’s top three film markets in terms of exhibitor numbers. Together with other events under the expo, we look forward to showcasing the biggest annual entertainment event to the world,” said Hong Kong Trade Development Council (HKTDC) Assistant Executive Director Raymond Yip.

This year's FILMART, 19-22 March, at Hong Kong Convention and Exhibition Centre (HKCEC), will welcome some 640 exhibitors from nearly 30 countries. The event, organised by the HKTDC, will, for the first time, include pavilions for exhibitors from Turkey and Mexico. Other key pavilions include: UNIFRANCE and IIe de France, Film Export UK, KOFIC and KOCCA from Korea, and UNIJAPAN, Okinawa Film Office, Hokkaido Contents Distribution and JETRO from Japan. In addition, the United States' Independent Film and TV Alliance will present a variety of American companies in the US pavilion. Several other countries will also feature pavilions: Germany, Indonesia, Italy, Malaysia, the Philippines, Singapore, Taiwan, Thailand and Vietnam.

FILMART’s TV World, Animation & Digital Entertainment World, and Equipment & Post-Production Services allow buyers and industry professionals to tap into all aspects of the international entertainment market. TV World’s international forum this year will look into global trends for the TV format licensing business.

A series of FILMART thematic conferences will also take place. Speakers for “New Media – New Prospects for Online Distribution of Entertainment Content” will include: Gong Yu, CEO of Qiyi.com, Baidu’s video channel; Zhu Hui Long, Youku.com’s Vice President of Movie Operations and Corporate Development; and representatives from BBC, Walt Disney and YouTube. “Screenwriting for the Global Market: the Growth of Asian Themes in Modern Box-Office Hits,” will feature the screenwriters behind such major films as Kung Fu Panda, Mulan and Toy Story II.

In addition, Japan's Ministry of Economy, Trade & Industry and UNIJAPAN will organise film seminars; a number of Japanese movies will also be screened during FILMART.

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